Legal Name / Brand Names: CAAG B.V.; HQ Rental Software, often shortened to HQ
Founded: 2012
Headquarters: Willemstad, Curaçao
Type: Private software-as-a-service provider
Categories: Car rental management software
Markets: Global, with official homepage claims covering 85+ countries Parent: CAAG B.V.
Overview:
HQ Rental Software is a dedicated rental-operations platform rather than a travel marketplace or rental supplier. Current official materials position HQ as an all-in-one system for reservations, fleet management, payments, maintenance, and customer communication. The brand also markets itself to both independent fleets and multi-location enterprises.
Products and Services:
The platform includes online reservations, rate management, agreements, dashboards, customer records, fleet maintenance, and payment workflows. Official API documentation shows that operators can embed HQ’s booking engine or build custom reservation flows through API integration. The Google Play listing describes mobile support for bookings, maintenance, customer management, and operational dashboards. HQ’s product footprint is therefore broad enough to support both front-end ecommerce and day-to-day counter operations.
Geography and Markets:
HQ’s homepage says the platform is trusted by 1,250+ operators in 85+ countries, while LinkedIn lists headquarters in Willemstad and describes worldwide use.
Ownership and Corporate Structure:
CAAG B.V. is the legal owner named in the privacy policy and terms of service. Public company pages and LinkedIn describe the business as privately held. Recent public updates also indicate active ongoing development: official API documentation was updated in late 2025, and the privacy policy was updated in February 2026.
(Sources: Company financial reports, SEC filings, official press releases, and reputable news outlets were used.)