Legal Name / Brand Names: Booking Group Corporation Ltd.; EconomyBookings
Founded: 2008
Headquarters: Ķekava parish, Latvia
Type: Private online booking platform and car rental broker brand Categories: Car rental broker
Markets: Global, with official 2025 materials describing coverage in more than 180 countries
Parent: Booking Group Corporation Ltd
What is EconomyBookings?
EconomyBookings is a car rental broker that compares supplier offers and sells prepaid and pay-at-desk bookings through its consumer website and partner channels. Users search the brand to understand whether it is a broker or a fleet operator, who runs it, and how broad its supplier footprint is. Official company pages position EconomyBookings as the flagship booking platform of Booking Group, with roots in a small Latvian rental business that expanded into international online distribution.
EconomyBookings products and services
The core offer is consumer car rental booking, supported by booking management, cancellations, customer support, and mobile access. EconomyBookings also operates supplier-facing tools. In April 2025, the company launched EconomyBookings Marketplace, a product aimed at helping local and mid-sized rental companies connect to international demand more quickly. That supplier-side layer gives the brand more archive value than a simple consumer comparison site today. Current company pages also highlight a help center and supplier awards program.
Where does EconomyBookings operate?
Company materials say the platform serves travelers worldwide and the 2025 Marketplace release describes a network spanning more than 180 countries and over 600 suppliers.
Who owns EconomyBookings?
EconomyBookings is a trademark and operating brand of Booking Group Corporation Ltd., a Latvia-registered private company. Public sources reviewed for this report do not indicate a public parent, listed owner, or separate holding company above Booking Group.
EconomyBookings history and recent developments
– 2008: Booking Group founded in Riga
– 2009: First EconomyBookings website launched
– 2012: North America expansion
– 2021: Expanded into Australia
– 2025: EconomyBookings Marketplace launched
(Sources: Company financial reports, SEC filings, official press releases, and reputable news outlets were used.)
Official channels:
Category:
Car Rental Broker
